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ActiveTrail

Marketing Automation

ActiveTrail™ is a market leader in email marketing, offering web-based email marketing solutions and services for organizations who want to maintain an active relationship with their customers. ActiveTrail maintains a near 100% delivery rate with full anti-spam compliance, manages your ISP relations, supports multiple languages, enables user-friendly creation of email business communications (including campaigns and newsletters), and provides advanced reporting and analytics so companies can optimize their use of email and attain higher return on investment. Our growing list of customers span different markets, including media and online advertising, finance and banking, travel, insurance, retail, entertainment and more.Pick one of the ready-made templates, edit it to fit your vision and send out a professional looking newsletter in a matter of minutes.An exclusive development by ActiveTrail that leverages our Big Data capabilities and helps, with a single click, predict the optimal time to send emails to each of your recipients, assisting you to increase campaign opening rates and grow your income.Their AB testing module enables the highest level of optimization by emailing a limited number of recipients at first and examining their responses. Through a thorough analysis of various parameters, the module then measures the success expectancy of each alternative, and automatically sends the more successful version to the rest of the recipients.Give your readers the feeling that every newsletter you send was written especially for them, with ActiveTrail’s active personalization capabilities. adjust the titles, content, and even the images in your emails to suit each client or group of recipients, without the need for a developer or programmer!

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