Altcraft Platform is an omnichannel CDP. Distributed as a private cloud or on-premise software. - On-premise deployment allows to customize the software to fit exact business needs. - Cloud offers an account with tariffs based on the number of customer profiles. FEATURES Collect customer profiles: - Entire history of actions - Multiple resource subscriptions - Location & device information - CRM & SQL data integration - Customer profile 360 analytics Automate marketing workflow: - Customer journey - A/B/n Testing Tools - Content personalization - Static & dynamic segmentation - Web & messaging events tracking - Transactional messaging - Easy, powerful email builder Communicate via digital channels: - Messengers - SMS marketing - Rich mobile and web push - Banners, social & custom channels - Forms Check analytics in real-time: - Pixel goals - Cohort analysis - Audience growth report - Interactive conversion funnels - Summary reports
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