The Community Glossary

Carefully put together words with more than just boring textbook definitions. Get a deep-dive into the world of community-building through best-practices, real-life examples, explanations, how-tos, and what nots.
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Crowdsourcing

Crowdsourcing is the process of collecting ideas, information, opinions, and concepts from within the community. Because of how diverse communities can get, crowdsourcing can bring to light a myriad of possible ideas, each coming from different experiences and skillsets.

Why should you crowdsource ideas?

  • Crowdsourcing is free! And it saves time for you teams having to brainstorm over endless Zoom meetings trying to figure out what the next plan of action should be.
  • It brings to the table varying perspectives, a lot of which you would have never thought of yourself.
  • These ideas keep the conversation going and the community engaged.
  • It makes the community feel more deeply connected to your company and your goals. It’s natural human tendency for people to feel more deeply connected to things that they had a contribution towards.
  • It will help you understand your community better and in the long run, align your services and products more accurately with what the people want.

How can you crowdsource ideas?

It’s fairly simple - keep asking questions to you community and actually execute the ideas that come forward. Make use of democracy. Pick out the top 5 or top 10 ideas and take a vote on it. The community can vote by reacting with emojis.

What you’re doing is essentially taking the ideas from the community and making them decide on it too. This makes it all the more probable for the community to be more intimately involved with the idea once it’s executed. You can even ask your community to work on it, if they are willing to, of course.

What are the things you can crowdsource?

Literally anything. A few examples can be -

  • Events - ask what type of events will they be interested in next.
  • Product features - what new features should the product have.
  • Content - what type of content do they think you should publish next.
  • Improvements within the community - what type of changes will they like to see in the community.

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