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😶 Can you share some best practices on how to engage non-active community members?

Have you ever felt out of your depth, like a fraud, and just guessed/bullshitted your way through the situation, petrified that at any time, someone was going to call you on it? - Mike-Cannon Brookes

Reach out to them. Try to figure out why are they not active anymore. Learn from them what the community was offering before and what does it lack now. How can it be improved? If it’s improved would they consider coming back? You know, any question that might potentially help you build a better community.  

Here’s a template you can use to try and communicate with inactive members -  

Hey there {{userName}}!  

It’s been a while, how have you been?

Honing this community has been a beautifully complicated experience for me and none of that would’ve been possible without each member who makes it what it is.

But I’ve noticed that since you’ve joined, you haven’t really taken the chance to engage with us here at {{CommunityName}} quite as much.

If there’s anything that you think is missing in our community, and if that’s the reason for you being a silent observer then please do let me know.

In fact - we would love to have you bring in new ideas to help make this community forward.


{{Your name}}

In 2018, I took a Udacity course in front-end web development and found the community managers to be stellar advocates who were really motivating. I was looking to break into tech, and got inspired and started applying for community-type jobs as a result. I landed my first gig at Khan Academy, where I led and managed volunteer groups for a year before moving onto Quora to oversee writer and power user programs, and am now doing the same at Retool. - Alina Din, Community Manager at Retool

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